Let’s try a thought experiment.
Recall a moment when you lost complete awareness of time and surroundings. What were you doing? Where was your focus? It’s safe to presume your answer includes some activity, project, or issue that you’re deeply passionate about. This intense focus allows you to invest a level of energy uncommon in your everyday, mundane tasks. It’s almost as if you can’t stop until the issue is resolved, the solution found, the task complete.
During those moments is when you produce some of your best, most satisfying work.
That’s a wonderful sense of accomplishment, isn’t it? What’s even better is when that type of passion and work translate into a solution that impacts and benefits someone or something outside of yourself.
We want to empower the BVH studios to work this way and are doing so with our Thought Leadership initiative. There are several high-profile companies (Google comes to mind) that allow staff to develop their own pet projects. While this isn’t quite the correlative model we espouse at BVH, the idea is the same. Let your staff be invigorated by their interests and there will be a residual, if not palpable, uptick in the practice.
Case in point: the BVH.io.desk. A few individuals in our studios find crowd-sourced, data-driven architecture fabricated by digital technology a fascinating endeavor. We supported the design time and in-house fabrication because we believe technology and its place in the design process and fabrication will push not only our firm, but the overall practice of architecture, forward. The result was a successful installation retrofitting our studio entrance with a manifestation of our Core Beliefs. If you haven’t already, you should stop by to see it!
Becoming thought leaders is a natural outgrowth of our core beliefs; specifically, the Pursuit of Knowledge. Our insatiable appetite for learning shows our commitment to becoming better problem solvers on projects and for our clients. Our dedication to research situates our projects as a nuanced response to place, time, and material. But most importantly, thought leadership allows our staff to emphatically follow their passions. BVH desires to be a place where each individual’s curiosities relative to design are encouraged.
Let’s unpack that last statement. We use thought leadership to recruit crazy-talented people and develop our staff’s interests. Those interests are most likely why we hired the individual, so we want to ensure they are able to satisfy their pursuit of that topic or problem.
A few other thought leadership groups are actively working within the BVH studios. Our Sustainability Group is working on the BVH Responsible Approach and setting goals aligned with the 2030 Challenge. You’ll be hearing more about what they’re working on in the upcoming weeks. We also have the Education Forum, which is researching and exploring innovations, best practices, and methodologies to support 21st century learning environments. More groups will rise up, as interests–and the architecture industry itself–evolve. And as they inevitably will, we’ll share those latest innovations, practices, and research with you.